My social media work for Atra is part of a larger, deeply collaborative effort that began with an intensive communications planning and thought leadership strategy phase. Together, we aligned Atra’s strategic priorities with what their audiences most want and need to hear, creating a cohesive multichannel plan that drives both connection and impact. I’m a huge believer in Atra’s mission, and I consider myself incredibly lucky to work with their brilliant team to bring that mission to life, translating big ideas into compelling content that resonates across platforms.
Visit them on Instagram at @atrarabbis.
