Originally published at The Times of Israel, August 2026 The most valuable information in your organization may be the information no one can find. Ask a synagogue employee where to find the most important information about a program, a vendor, a recurring event, a donor, or a longstanding congregational practice, and you may hear: “ask […]
Why technology and process belong at the center of Jewish professional well-being Originally published in eJewish Philanthropy, 2025 When Barry Finestone published his courageous op-ed urging the Jewish communal sector to care for its professionals, he named the crisis clearly: Our educators, clergy, social workers and organizational leaders — the people who hold up Jewish life […]
Let me say the quiet part out loud: Most nonprofit staffers are not underperforming. They’re just stuck doing the same five things over and over because nobody’s had time to make a better system. So they duct-tape a workaround. Then another. Then Carol from development creates a color-coded spreadsheet that everyone is terrified to touch. […]
You’re not imagining it: your workday is disappearing. We lose hours every single day to routine tasks like responding to emails, searching for files, repeating instructions, or chasing down information someone swears they already sent. It’s a slow drain on your time, your budget, and your focus. The data in this slide breaks down just […]
Do you watch Severance? It’s that dark, fascinating show where employees at a mysterious corporation undergo a procedure that splits their consciousness in two—one for work, one for personal life. When they’re at work, they have no memory of their outside life. And when they leave the office, they remember nothing about their job. The result? […]
I remember it clearly. It was a Tuesday evening, right before our Wednesday newsletter was scheduled to go out to the congregation. I got a frantic email from a board member. “Can you please add this to tomorrow’s email?” It was a personal initiative — not quite synagogue-related — but they were passionate about it. […]
Think about it. Before we even fully wake up in the morning, we’re on our phones. We get life updates from friends and family via text. We order groceries through an app. We read our daily news in Safari or Chrome. But if we want to hear from our rabbi, we have to go to shul? […]
Here’s the no-sugar, black-coffee truth. Your website is everything. I don’t have to tell you that your website is your front door—the first impression that tells people who you are, what you stand for, and whether they belong. But in 2025, it’s also your most important communication tool. Not email, not social, not direct mail—your […]
Originally published at Times of Israel Every January, the biggest thought leaders in marketing release their state of marketing reports, detailing the trends they observed over the last year, important statistics, and advice for digital success in the coming year. Like the nerd that I am, I’ve read through and soaked up each of them, […]
Remember Clubhouse? Oof. I do. I remember about 15 of my closest friends and colleagues telling me I just had to get on it. I remember waiting anxiously for the exclusive invite. And I remember hosting a conversation there on behalf of my then-employer, a conversation that was way more cringe than cool. They swore […]
